A Quarterly Report From May Dreams Gardens

INDIANAPOLIS, Ind., October 26, 2010 – In the interest of full disclosure, management is once again providing a quarterly report on the operational activities and overall production outlook for May Dreams Gardens (GSE-MDG).

This report covers the time period from July 1, 2010 through September 30, 2010. The previous two reports were filed over two years ago. This lax reporting has been noted and management is advised to be more timely with future reporting.

In the area of mowing, for the time period covered by this report, the lawn had been mowed fewer than ten times, due to the dry, nearly drought like conditions. This resulted in the gardening staff becoming a bit complacent and out of shape, such that management is advised to implement a rigorous conditioning program as soon as possible so that staff can be ready to mow again, once rainfall returns to normal levels, or Spring 2011, whichever comes first.

Production activities in the vegetable garden suffered mightily during this quarter, which was noted as one of the driest experienced in the garden. Staff did not want to discuss this, but assured everyone that come spring, the garden would be planted anew and production would likely, hopefully, optimistically return to normal levels in 2011. Due to the trauma of gardening through such conditions, management should also provide staff with access to counseling services through the winter, through a program provided by Dr. Hortfreud.

It was noted that management did provide regular reports of flowering activities through July, August, and September and are encouraged to continue this reporting each month on Garden Bloggers' Bloom Day for the foreseeable future.

In the area of expense and income, it was noted that the 3rd quarter is traditionally a time of revenue in the form of fresh vegetables as all the raw materials in the form of seeds, soil, and plants begin to bear fruit. However, it was noted that due to the dry conditions, and lack of supplemental watering in the vegetable garden, there was little income to offset expenses.  However, it is noted that accounting procedures are quite lax at May Dreams Gardens and this financial analysis is based on sheer conjecture on the part of the garden fairies, who, truth be told, do a poor job of tracking expenses related to the garden.

The Board of Directors of May Dreams Gardens continues to encourage capital investment in the garden, most notably for the new patio, new plantings in the front gardens and upcoming plantings in the back gardens. The board was unanimous in recommending further investment in a gate and new raised beds for the vegetable garden and offered praise to management for seeking out a garden designer to ensure appropriate investments were made.

Finally, as in  past quarters, all of management and staff are encouraged to continue to look for opportunities to learn more about gardening and bring this knowledge back to the garden, while at the same time completing the gardener’s life list to provide focus, as time permits.

Analysts believe there should be windows of opportunity (WOO) to complete these activities.

(The forward-looking statements included in this release are made only as of the date of this release, and we undertake no obligation to update any of them to reflect subsequent events or circumstances.)

How’s your garden doing?


  1. It was a difficult quarter, and it's impressive that the management has sought to memorialize it, rather than consign it to the compost heap of history.

  2. Reading this report I'm of a mind to look for a prospectus and possibly invest in this venture.

  3. The management is to be congratulated on dealing with a trying season with grace and humour!

  4. Dear Carol and fairies of the management team, The outside and impartial audit has revealed that you have done a splendid job despite adverse conditions. Income levels from actual vegetable eating may have been down, but enjoyment of the garden has been undervalued so this quarter did indeed make a profit. Training in the form of learning what can thrive in drought conditions is after all, priceless. :-)
    Fairegarden Auditing Firm, INC.

  5. Your management reports are not only useful to the organization, but to others who can use these as models to make their own reviews and long range plans. It has been a challenging year for most of us, and a review can put things in hopeful perspective.

  6. Looks like your company is doing well during this economic downturn, Carol, and your whole staff is to be congratulated on that. Production here was down as well this past quarter, but it hasn't stopped the CEO of the garden from making plans for future expansion.

  7. In spite of adverse conditions, you are making sure strides at May Dreams. May next quarter be even more profitable for your soul. :)

  8. I love it! As a retired bureaucrat, I genuinely appreciate business-speak, especially when it's done as well as this. This post is a classic!

  9. Excellent reporting Carol. Our management noted heavy expenditures with no significant return of investment within the quarter. Thank you for asking about us.


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